![]() ![]() Adding GIFs and videos to a website only amplifies the issue, and has the potential to bring your website speed to a screeching halt. ![]() Photo files in the form of JPGs, PNGs, and SVGs are some of the most common offenders, but modern websites are now going well beyond static imagery. One oversized image may not seem like a big deal, but when this is compounded over and over again, the kilobytes quickly add up. This issue is so common, Google has even dedicated an entire section of its Developers website to the topic. Or content-rich educational websites with images and graphics to aid in the learning process. Think about how many images appear on an e-commerce website with hundreds, or even thousands of products. ![]() While advertising content adds lag time to any website, it’s photo-dense websites like the New York Post that take the longest to load.īut this issue isn’t restricted to editorial websites, and certainly isn’t restricted to just mobile users. Last year, the New York Times released an infographic detailing how many seconds (as well as dollars for data usage) certain publications’ advertising and editorial content takes to load on mobile devices. ![]() Creating an image- or video-heavy website makes for a beautiful design, but giant image files can seriously slow down load times and negatively impact the user experience. ![]()
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